has responded to a viral video of an employee marking up the price of dozens of in-store products.The worker filmed himself updating paper tickets on multiple products, which appear to show a jump in price.The clips were uploaded to TikTok with the caption: "I miss hanging hundreds of price increases a week (not)."
The worker switches the ticket with a price tag advertising the product for $64 – a mark up of almost 50 per cent. (TikTok)In one video, the worker shows a 65 pack of Finish Quantum Ultimate Pro Dishwashing Tablets discounted to $33 from its 2022 price of $48.He then switches the ticket with a price tag advertising the product for $64 – a mark up of almost 100 per cent.In another clip, the employee updates a tag advertising Tasmanian Heritage Camembert for $6 to a new price of $7.50.
Coles has responded to a viral video showing an employee marking up prices. (Tiktok)He continues to mark up several other items, showing price increases ranging from $1.50 to $13 for various products.It's unclear if the videos were filmed recently. They were uploaded to TikTok this week. 9News.com.au has contacted the employee for comment.Coles defended the ticket changes as standard practice and pointed out the vision did not show products that had been reduced.A spokesperson told 9News.com.au Coles remained committed to keeping prices affordable."We are continuing to work hard to keep prices affordable to help Australians put quality food on the table," they said.LIVE UPDATES: Iran fires barrage of missiles into Israel"In response to higher inflation, we have seen greater number of cost price increase request from suppliers."While we try to keep our prices competitive, some of these price increases are passed on to customers."The videos come amid an ACCC crackdown on misleading and deceptive pricing at Australian supermarkets.The national consumer watchdog was tasked with investigating the pricing policies of major supermarket chains, such as Woolworths and Coles, including items on special.Other practices by supermarkets, such as land banking, and the need for more competition in regional areas are also being scrutinised.
